TikTok Content Guide

Guide Description

This isn’t another recycled list of “TikTok tips” — it’s a complete, practical roadmap to help creators, freelancers, and small brands grow on TikTok with strategy, not guesswork.

Built by Saz — a proven TikTok Strategist and Creative Director who’s helped creators monetise their accounts and brands scale organically — this guide walks you through every stage of building a TikTok presence that actually works.

From beginner to intermediate level, you’ll learn how to:

• Nail your niche without boxing yourself in
• Use content pillars to create value-packed videos that build trust
• Script, narrate, and edit for maximum watch time
• Find endless content ideas
• Understand the TikTok algorithm and how to work with it
• Grow your audience
• Build a consistent, sustainable content system that drives visibility

Saz also offers 1:1 strategy sessions if you want personalised help applying the system to your own account.

Whether you’re a creator, freelancer, or business owner ready to stop guessing and start growing — this is your blueprint.